← Back to Help

Why is Gmail "Clipping" My Emails?

Why is Gmail "Clipping" My Emails?

Gmail "clips" email messages when they are very long according to email standards.

However, don't worry if Gmail is clipping your emails: when Gmail clips an email message, your reader can still see the entire message by clicking on the View entire message link at the end of the message.

How to prevent Gmail from clipping your emails

To prevent Gmail from clipping the emails you send using ConvertLoop, consider the following tips:

  1. Make sure your emails are short: People have a bigger tendency to read short emails. When the emails you send have a lot of text (around 300 words), Gmail considers them to be long emails, and has the tendency to clip them. Consider keeping your emails short, well under 300 words.

  2. Include a call to action above the fold of your email: Make sure you have a clear, attractive and visible call to action (a visible link or button) in before the middle of your email.

  3. Design your email using few Rows: Try to include all the elements of your email (text, images, buttons, etc.) in one Row to prevent Gmail from clipping your emails after the first or second row.

  4. Include the most important information at the beginning of your email: since Gmail considers the information before the call to action button the most important, make sure to include the most vital information at the beginning of your email, which is the part that Gmail will not clip.

  5. Avoid using extra spaces between your paragraphs: When you use extra spaces between the paragraphs in your email, Gmail might consider that the message is too long and clip it.

  6. Make sure you don't have more than 3 paragraphs of text before your first call to action: Try not to have more than one or two paragraphs before your first call to action. Remember that Gmail might interpret the extra spaces between paragraphs as paragraphs, so it's best to avoid them.

  7. Make sure you don't have more than 3 paragraphs after your first call to action button: when Gmail clips your emails, it does so after the first call to action button, because the information after the call to action button is considered less important. There fore, try not to include important information after your first call to action button, because this is the part of the email that Gmail is most likely to clip.

Was this helpful?
Thumb Down Thumb Up
How can we improve?
Thank you!